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Google launches AdSense for Games
08/10/08
Google launches AdSense for Games
On Tuesday night, Google announced the beta launch of its new AdSense for Games program, the search giant's first foray into the video games market, and the long-awaited answer to the question of what the company planned to do with AdScape Media, which it bought for $23 million in February 2007.
In the beginning at least, Oestlien said, Google will work with partners like PlayFish, Mochi Media, Demand Media and Konami.
And here is explanation from MA CEO:
You don't need to do anything to opt into using Google's ads. We will be launching their ads in the European markets to start and then branch out as we get a better understanding of how their ads perform. We already have several partners that feed ads into the MochiAds network and this is just a new revenue channel we're adding to the system. Our goal is to monetize every country that your game gets played in and this is just another step towards that goal.
More money from non-USA region, that is awesome. If you still didn`t think about localizations, you should start to do it.
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